United States Privacy Policy

This is the Privacy Policy of DPI Merchandising LLC. If you are located in the U.S., this U.S. Privacy Policy applies to you. If you are located anywhere else than in the U.S., please see the General Privacy Policy here.

U.S. Privacy Policy

Last Updated: May 14, 2026

Table of Contents

  1. Introduction
  2. Types of Information We Collect and How
  3. How We Use the Information We Collect from You
  4. How Long Do We Store Information?
  5. How We Share Information
  6. Your Choices and Control
  7. Your Rights
  8. Your California Privacy Rights
  9. International Transfers of Information
  10. Children's Information
  11. Keeping the Information Secure
  12. Contact Details
  13. Changes to This Privacy Policy

1. Introduction

This Privacy Policy describes how DPI Merchandising LLC (the “Company,” or “we,” “our,” or “us”) collects, uses, and shares information about you when you visit our website at https://shop.xboxgamestudios.com (the “Site”) or when you buy our various products and services (collectively, the “Services”). This Privacy Policy applies if you are accessing the Services in the U.S. or if you are visiting a website where this Privacy Policy is posted.

This Privacy Policy does not apply to information collected by third parties that may interact with our Services (e.g., a social media plug-in), or to our data collection activities outside of our Services (e.g., through websites that support specific products, which may have different privacy policies). It also does not apply to information collected through the Services if you are located outside of the U.S. For all other locations outside of the U.S. please see our General Privacy Policy.

If you do not agree with something stated in this Privacy Policy, do not continue to use the Services.

2. Types of Information We Collect and How

Depending on how you interact with us, we will collect various types of information about you. This information includes information that can be used to identify you personally.

We receive the information directly from you when you choose to provide it to us. We can also collect the information from you automatically when you use our Services. To know more about our use of cookies on the Site, please visit our Cookie Policy.

These are the types of information we will collect about you, depending on how you interact with us:

  • Personal details: Contact details, geolocation, age, correspondence with you, social media usernames.
  • Financial information: Payment and delivery information, invoices, purchases, and returns.
  • User account information: Username, login information, password, user-ID, language and preference settings.
  • Information relating to your browser/device: IP address, login information, location.
  • Information on how you use the Site: IP-address, how you interact with the Site and your behavior on the Site.
  • Information on how you receive our marketing: Your interactions with our communications, responses to surveys.
  • Information we need to comply with applicable law: Financial information, correspondence with you.
  • We can also collect information provided by you upon request.

We may use information that does not identify you (including information that has been anonymized) without obligation to you except as required by applicable law.

3. How We Use the Information We Collect from You

We will only collect and use your information to achieve the purposes stated in this Privacy Policy.

The purposes for collecting and using your information include the following:

  • To provide you the Services, by authenticating your login information, verifying your age, remembering your settings, hosting and providing backend infrastructure for our Site and process payments and transactions.
  • To create, maintain, customize, and secure your user account on the Site.
  • To improve or develop the Services, including by optimizing traffic, conducting analytics, and research, landing pages, and heat mapping the Site.
  • To market our business and to communicate with you regarding promotions and sales, upcoming events, news on products and the Services and to analyze the effectiveness of such advertisements.
  • To send information to you, including confirmations, updates, and administrative messages.
  • To communicate with you when you message us, respond to our posts, or otherwise interact with us on social media platforms.
  • To arrange events and contests.
  • To provide and develop our customer service and support, answer questions and manage complaints.
  • To safeguard and defend the rights of our business, for example in case of a legal process, and to investigate and respond to fraudulent, unauthorized, or illegal activity on the Services.
  • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding.
  • For purposes disclosed at the time you provide your information or as otherwise set forth in this Privacy Policy.

4. How Long Do We Store Information?

We keep your information only for the length of time necessary to fulfill the purposes for which the information was collected. If applicable laws require us to store your information for a longer period, we will keep your information for the period required by law. When it is no longer necessary or required for us to retain your information, we will either delete or anonymize it.

5. How We Share Information

We share information we collect with selected third parties, in accordance with the practices described in this Privacy Policy.

The categories of parties with whom we share information, and have shared information in the past 12 months, include:

Service Providers: We use service providers to help support and operate the Services or to perform certain functions on our behalf. Our service providers are, for example, companies that support our Site, companies that assist us with shipping services, and companies that help us with marketing and analysis. If we share your information with service providers, we will only provide them with information they reasonably need to perform their specific services for the purposes we specify in our contract with them, although we may permit them to use information that does not identify you for other purposes. If we stop using their services, we will require that any of your information that they hold be securely and permanently deleted or anonymized so that it does not identify you. In all cases, we will apply measures to help keep your data safe and your privacy protected.

Business Partners: We may share your information with our business partners for various purposes. These are for example companies who help us develop the Services or make them available to you, companies within our group, and companies who administer or help sponsor contests or surveys you complete.

Administrative and Legal Disclosures: We may disclose your information to third parties: (i) in response to lawful requests by public authorities, including to meet national security or law enforcement requirements; (ii) to satisfy any applicable law, regulation, subpoena, or governmental request or legal process, or any legal process in connection with a court proceeding or arbitration, if in our good faith opinion we are required or permitted to do so by law; (iii) to investigate potential violations of policies or terms applicable to the Services; (iv) to protect the safety, rights, property or security of the Services, our staff, users, or any other third party; or (v) to detect, prevent, or otherwise address fraud or threats to security.

Business Transfers: We may share your information with our affiliate companies within and outside of the U.S. In the event some or all of our company is acquired by another party, we may share your information with the acquiring party.

We may also share your information in certain other situations, according to the following:

Consent: We may share your information for other purposes if we have disclosed that purpose to you and you have consented to it.

Third-Party Locations and Services: When you are on the Site, you may be directed to other sites or services that are operated by third parties outside of our control. For example, if you click on a link displayed on the Site, you may be taken to a different site. We may share information with that site at your request or direction. We are not responsible for the data collection and privacy practices employed by these third parties. We encourage you to pay attention when you leave our Site and to review the privacy policies of any third-party locations you go to.

6. Your Choices and Control

There are various ways in which you can exercise choice and control over the information you provide to us on the Services. Here are some examples:

Limit the Information You Provide to Us: You can stop all prospective collection of information on our Services by ceasing to interact with the Services. You can also decline to provide information we request from you, although doing so may prevent you from using certain parts of the Services.

Change Your Communications Preferences: You may cancel or modify the email communications you receive from us by following the instructions contained within our promotional emails or, where applicable, by logging into your account and adjusting your settings. This will not affect subsequent access to the Services. Please note that we reserve the right to send you certain communications relating to your account or use of our Services.

Interest-Based Advertising Opt Outs: Some of the advertisers and parties that perform advertising-related services for us and our partners may participate in the Digital Advertising Alliance (“DAA”) Self-Regulatory Program for Online Behavioral Advertising. To learn more about how you can exercise certain choices regarding interest-based advertising, visit http://www.aboutads.info/choices for website opt-out choices. Some of these companies may also be members of the Network Advertising Initiative (“NAI”). To learn more about the NAI and opt-out options for their members, see http://www.networkadvertising.org/choices. Please be aware that, even if you are able to opt out of certain kinds of interest-based advertising, you may continue to receive other types of ads. Opting out only means that those selected members should no longer deliver certain interest-based advertising to you, but it does not mean you will no longer receive any targeted content or ads (e.g., from other ad networks). We are not responsible for the effectiveness of, or compliance with, any opt-out options or programs of any other parties or the accuracy of their statements regarding their programs.

Do Not Track: Your browser settings may allow you to automatically transmit a “Do Not Track” signal to websites and online services you visit. There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, unless and until the law is interpreted to require us to do so, we do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser. To find out more about “Do Not Track,” you may wish to visit http://www.allaboutdnt.com/.

Cookies: You can always withdraw your consent to our use of cookies and similar technologies by changing your consent in the cookie banner on the Site. You can also manage cookies in your browser settings. Read more about the cookies on the Site in our Cookie Policy.

We will honor your opt-out preferences if you enact the Global Privacy Control (GPC) opt-out signal on your browser. If we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well.

7. Your Rights

Accounts and Forums:

You may review, correct, update, or request the erasure of account information you have provided to us by contacting us by email at the address listed in the section “Contact Details” below. We may require additional information from you to allow us to confirm your identity and properly respond to your request. Nothing in this Privacy Policy is intended to limit any additional rights you may have under local law.

Please note that it is not always possible to completely remove or delete all of your account information from our databases and residual data may remain on backup media. Also, we will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Your Nevada Privacy Rights

Nevada law (NRS 603A.340) requires each business to establish a designated request address where Nevada consumers may submit requests directing the business not to sell certain kinds of personal information that the business has collected or will collect about the consumer. A sale under Nevada law is the exchange of personal information for monetary consideration by the business to a third party for the third party to license or sell personal information to other third parties. If you are a Nevada consumer and wish to submit a request relating to our compliance with Nevada law, please contact us by email at the address listed in the section “Contact Details” below.

8. Your California Privacy Rights

This section describes the various rights California residents have over their personal information under the California Consumer Privacy Act of 2018 (“CCPA”) and how you can invoke these rights with us.

Notice of Collection

Consistent with the section “Types of Information We Collect and How” above, in the past 12 months, we have collected the following categories of personal information enumerated in the CCPA (“CA Personal Information”):

  • Identifiers, including name, postal address, email address, and online identifiers (such as IP address).
  • Customer records, including phone number, billing address, and credit or debit card information.
  • Characteristics of protected classifications under California or federal law, including gender.
  • Commercial or transactions information, including records of products or services purchased, obtained, or considered.
  • Internet activity, including browsing history, search history, and interactions with a website, email, application, or advertisement.
  • Geolocation data.
  • Inferences drawn from the above information about your predicted characteristics and preferences.

Sharing CA Personal Information for Business Purposes

We collect and use these categories of CA Personal Information for the business purposes described in the section “How We Use the Information We Collect from You” above.

Sharing CA Personal Information for Commercial Purposes

We do not generally sell information as the term “sell” is traditionally understood. To the extent “sale” under the CCPA is interpreted to include the activities set out in this Privacy Policy, we will comply with applicable law as to such activity.

We disclose the following categories of personal information for commercial purposes: identifiers, characteristics, commercial or transactions information, internet activity, geolocation data, and inferences drawn. Please review the section “How We Share Information” above for further details about the categories of parties with whom we share information.

Your California Consumer Rights

You have the right to know certain details about our data practices in the past 12 months. In particular, you have the right to request copies of the following from us:

  • The categories of CA Personal Information we collected about you;
  • The categories of sources from which the CA Personal Information was collected;
  • The categories of CA Personal Information we disclosed for a business purpose or sold;
  • The business or commercial purpose of our use of your CA Personal Information;
  • The categories of third parties with whom we share your CA Personal Information; and
  • The specific pieces of CA Personal Information we have collected about you.

You also have the right to request that we delete your CA Personal Information. We have a right to deny your request under certain circumstances.

To exercise any of these rights, please submit a request by email to the address listed in the section “Contact Details” below. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within 10 days. We may require specific information from you to help us verify your identity and process your request. If we are unable to verify your identity, we may deny your request.

Your Right to Opt-out of the “Sale” of CA Personal Information

To the extent we sell your CA Personal Information as the term “sell” is defined under the CCPA, you have the right to opt-out of the sale of your CA Personal Information by us to third parties at any time. Please submit a request by the “Do Not Sell or Share My Personal Information” link on our website or by email to the address listed in the section “Contact Details” below.

Authorized Agent

You can designate an authorized agent to submit requests on your behalf. However, we will require written proof of the agent’s permission to do so and verify your identity directly.

Your Right to Non-Discrimination

You have the right not to be discriminated against in service or price if you exercise your privacy rights.

Shine the Light

Customers who are residents of California may request (i) a list of the categories of CA Personal Information disclosed by us to third parties during the immediately preceding calendar year for those third parties’ own direct marketing purposes; and (ii) a list of the categories of third parties to whom we disclosed such information. To submit a request, please write us at the email or postal address set out in the section “Contact Details” below and specify that you are making a “California Shine the Light Request.” We may require additional information from you to allow us to verify your identity and are only required to respond to requests once during each calendar year.

9. Relationship with Shopify

Shopify acts as a data processor for personal data processed on our behalf to host the Site, process orders, and provide core e-commerce functionality. In addition, Shopify acts as an independent controller for personal information it processes for its own purposes, including operating, improving, and securing its platform and enhanced features, as described below.

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Site, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here https://privacy.shopify.com/en.

To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en and https://www.shopify.com/legal/dpa.

10. International Transfers of Information

Please be aware that information we collect may be transferred, processed, stored, and used internationally, including in Canada, the United Kingdom, and countries in the European Union. The data protection laws in these countries may differ from those in the U.S., and your information may be subject to access requests from governments, courts, or law enforcement. Where international transfers are necessary, we will take on reasonable security measures in order to protect your information.

11. Children's Information

We do not knowingly collect or store any personal information as defined by the Children’s Online Privacy Protection Act (“COPPA”) from children under the age of 13 without verifiable parental consent, as required by COPPA. There may be instances, such as a contest or promotion, in which we collect personal information from a child in order to contact a parent and complete prize fulfillment in accordance with COPPA. We do not knowingly “sell”, as that term is defined under the CCPA, the CA Personal Information of California residents under the age of 16.

If you are a parent or guardian of a child under the age of 13 (or different age as may apply in your jurisdiction) and believe he or she has disclosed personal information to us without your consent, please contact us at the address stated in the section “Contact Details” below. We will delete the child’s personal information from our records as soon as possible.

12. Keeping the Information Secure

We understand how important data security is to you, and we have implemented various policies, processes, and technical measures to help protect and secure your information. That said, no data transmission is guaranteed to be 100% secure. Please take care when transmitting information online, including through the Services, and make sure to always keep your passwords and account information secure. In the event we become aware of a data breach involving unencrypted notice-triggering information in our possession, we will notify you as may be required by applicable law.

13. Contact Details

If you have any questions, wish to file a complaint, or wish to make any request authorized by this Privacy Policy, please contact us at the following address or email:

DPI Merchandising LLC., 245 Industrial Drive, Roseburg, OR 97471 privacy@dpipromo.com

This Privacy Policy has been designed to be accessible to people with disabilities. If you experience any difficulties accessing the information here, please contact us at the email address stated above.

Changes to This Privacy Policy

We reserve the right to change this Privacy Policy. Any changes to this Privacy Policy will be effective as soon as we post them. However, if you have registered an account with us, we may ask you to opt-in upon sign-in if we make material changes, to the extent required by applicable law.